Sevenstar approached The Superyacht Agency for a bespoke event strategy in oder to engage with new customers and position Sevenstar and Dockwise Yacht Transport as the thought-leaders and best service providers in the yacht transport business. In addition, they wanted to improve the brand visibility and to inform key stakeholders about Sevenstar and Dockwise Yacht Transport services and products.
Drawing on the expertise of The Superyacht Group’s experienced Events division, we created an intimate, private canal cruise culminating in a dinner on the first evening of The Superyacht Forum in Amsterdam. Our curated VIP guest list tapped into the target audience of existing and new owners of sub-50m yachts, captains, and CEOs from the spheres of brokerage, marina groups, yacht management and shipyards.